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Your fourth sales channel, beside inbound, outbound and partners.

SalesGuard is the B2B exchange where companies write down what they need to buy, and your rep is introduced when your team fits best.

Up to 30 introductions a month on the sales team plan, and a referral fee only when a deal closes. Buyers never pay.

TeamIntroductionsExample data

Introductions this month

11 of up to 30

  • Maya Chen

    Mid-market, UK

    4
  • Sam Okafor

    Small business, UK

    3
  • Luis Ortega

    Ireland

    2
  • Hannah Price

    150 staff and up, UK

    1

Waiting for a rep1

Northwind Logistics

Freight forwarding · 40 staff · Leeds, UK

Payroll for 40 staff by March

Meets 5 of 5
Sent to Maya Chen · Mid-market, UK
Example: a sales team's introductions this month by rep, with a new introduction from Northwind Logistics sent to Maya Chen, with made-up names.

Buyer intent data guesses who is looking. An introduction says what they need.

The buyer writes down the need, the date and the budget, and says yes before your rep is introduced.

Buyer intent dataExample data

Northwind Logistics

Intent score 82

  • Visited pricing pages
  • Downloaded a guide
  • Surge on 'payroll'

A written need on the exchange

Northwind Logistics

Freight forwarding · 40 staff · Leeds, UK

Said yes to Acme

What they need

Payroll for 40 staff by March

By when
March 2027
Budget range
$10,000 to $50,000 a year
Must-haves
Xero sync, pensions
Example: the same company seen two ways, as an intent score of 82 from page visits and as a written need for payroll for 40 staff by March, with a made-up company.

The fourth channel starts with the buyer's written need, date and budget.

Inbound

Buyerfinds youYou

Outbound

Youcold email or callProspect

Partners

BuyerPartnerreferralYou

SalesGuard

Company's need
ranked on fit
Best-fit seller
both accept
You
$0 until a deal closes
The four sales channels side by side, inbound, outbound, partners and SalesGuard, with how each one reaches a buyer.

InboundBuyers arrive when they are ready, and you can't schedule when that is.

OutboundReaches buyers who didn't ask, and inbox providers have filtered bulk cold email harder since 2024.

PartnersBring deals from their own customers for a referral fee, and take quarters to set up.

SalesGuardIntroduces your rep to a company that wrote down a need and said yes, paid like a partner on the close.

Bulk sender rules from Google and Yahoo in February 2024, and from Microsoft Outlook in May 2025.

Your reps get introductions. Your departments get one link for vendor pitches.

Route each introduction to the rep who covers that buyer. IT, marketing and finance each run a GuardLink, so only the vendors that fit reach them.

Your company buys and sells on one account, so your reps get introductions while your departments write needs for other sellers.

When your departments answer the vendors that fit, your reps go first whenever two sellers fit a buyer equally.

TeamDepartmentsExample data
  • IT

    7 pitches · 2 fit

    SOC 2 Type II audit

    salesguards.com/pitch/acme/it

  • Marketing

    11 pitches · 1 fit

    Outbound agency for the US market

    salesguards.com/pitch/acme/marketing

  • Sales

    6 pitches · 1 fit

    CRM for a 12-person sales team

    salesguards.com/pitch/acme/sales

  • Finance

    Adding its first need

    No needs yet

    salesguards.com/pitch/acme/finance

Example: Acme's department GuardLinks for IT, marketing, sales and finance, each with its own need and its pitches, with a made-up company.

The sales team plan buys more introductions, never a higher place.

From $12,000 a year, up to 30 introductions a month across your reps. Fit still decides who goes first.

On a $200,000 first-year deal, the referral fee is $20,500, billed as your customer pays you, and the plan price counts toward it.

TeamAcmeExample data

Introductions this month

11 of up to 30

Free: up to 4

Maya 4 · Sam 3 · Luis 2 · Hannah 1 · Waiting for a rep 1

Sales teams

From $12,000 per year

Fit still decides who is introduced first

Example: a sales team's month on the Sales teams plan, with introductions shared across four reps, with made-up names.

Add the channel where buyers come to you with a need.

We open introductions category by category as buyers write down needs.

Or book a call with Seun.

PassportYour companyPreview

Your company

yourcompany.com

What you sell
Drafted from your product pages
Who it's for
Drafted from your customer stories
Free trial or first step
Your free trial or first step
Proof a buyer can check
Case studies and certificates a buyer can check
Ready for you to approve
Preview: the Passport we draft for your company, with what you sell, who it's for, your free trial or first step and proof a buyer can check.